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BUS 340 Marketing Principles, Lantos: Home

Using the Business Library

Librarians Can Help!

Librarians are here to support you through this sudden change to online learning.  Check out the Library Resources and Support course in eLearn, or contact us by:

 

Text: 508.709.0223

Email: librarydeskgroup@stonehill.edu

Tel: 508.565.1313

Make a Virtual Appointment

Marketing Principles

Marketing

Borrow Items from Interlibrary Loan

If Stonehill does not own the book, or article you need, you can order it through our Interlibrary Loan Department.

 

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Problems? Questions? Contact THE DESK at 508-565-1313.

 

Introduction

 

Some of the information incorporated into your written work in this course will come from secondary data (information that already exists somewhere), which can be found in our library.  This guide is designed to help you locate various types of secondary data. Sources listed here have information on companies, industries, business conditions, and related topics.

 

          If you are having trouble finding what you need, the reference librarians will be glad to assist you.  TIP: Discuss your topic with a librarian before you start major research. Assistance is available Sundays 2pm until 10pm, Mondays through Thursdays, 10 a.m. until 10pm, and Fridays 9am until 5pm. Their extension is x1103. You may text them at 508 709-0223, and email them. Using LibAnswers, you can query the library's Knowledge Base or chat with us. You are invited to make an appointment with Joe Middleton, the Business Liaison Librarian, using the box to the right.

 

          Many other databases of business information exist besides those listed in this guide. Reference Librarians can help you identify and use them. Also, the MacPhaidin Library has a web-based guide to general business resources

 

          Most of the library’s electronic databases are available from off campus. See the Library’s Off Campus Access page, for more information. Books and articles our library does not have may be available to you through Interlibrary loan, a free service.

 

          This guide is divided into seven sections: General Background Information, Industry Information, Demographic Information, Corporate Information, Marketing Information, Sources outside the MacPhaidin Library, and Citing Your Research. 

 

 

Subject Guide

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Joe Middleton
Contact:
508 565-1433

Contact Us

In accordance with best practices to help stop the spread of COVID-19, the library is closed until it is safe to reopen.

While there is no physical access to the library, librarians continue to work full-time, remotely.

  Phone, chat, and email are monitored:
 

  • Monday - Friday 8:30 AM - 4:30 PM
    ‚Äč

Students who wish to meet virtually with a reference librarian can make an appointment using LibCal. Librarians offer convenient meeting times and will be using ZOOM for the virtual meeting. If you do not see a convenient time in the LibCal schedule, please email a librarian directly to schedule an appointment.

 Text us at 508.709.0223

  Call The Desk at 508.565.1313

  Email us  

 Make a Virtual Reference appointment

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