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BUS 340 Marketing Principles: Sources Outside the MacPhaidin Library

Using the Business Library

Outside Sources

Sources Outside the MacPhaidin Library

If, after searching on your own and consulting with a Reference Librarian, you determine that the information you need is not available in the MacPhaidin Library, other, outside sources may be helpful.

Local newspapers – Most small companies don’t get mentioned in the national business press. Sometimes you can find articles about small firms in their local papers. These papers often have web versions. 

Personal Interviews - Call or write local business people that you know or identify through various sources. Although busy, they may be willing to help you. Don’t ask for information that you can obtain in other ways.

 

Some Additional World Wide Web Sites

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